For years, grips have been something of an afterthought in the equipment space. Golf Pride is hoping to change that. The post Why Golf Pride wants to change the way you think about grips appeared ...

Forbes contributors publish independent expert analyses and insights. Michael LoRé is a soccer and golf journalist based in New York City. The brand synonymous with developing golf grips utilized by ...

The name’s Pride, Golf Pride. They’ve got a license to grip. It’s an odd job, granted, but You Only Grip Twice. Especially if you’re The Man With the Golden Grip. Are those enough James Bond-related ...

Forbes contributors publish independent expert analyses and insights. Mike Dojc is a South Carolina-based journalist who covers golf. Even among avid golfers, grips are often an afterthought. If the ...

Which golf club grips are best? Golf is both fun and challenging. The most subtle nuances in your golf swing can make a big difference in your score. The same holds true for your golf equipment — ...