Video QR codes sound simple: scan, watch, done. But anyone who’s tried to put one on a poster, a menu, or a product box ...

Correction: A previous version of this story did not make it clear that 1App, and not Starbucks, ran the QR code test. The InstantScan service from 1App attempts to provide a solution for marketers ...

Uniqode reports many QR Code strategies fall into the "one-scan trap," leading to missed customer lifetime value.

The Atlantic League has long been baseball’s No. 1 test lab. And now it’s at it again. QR codes on baseballs? They’re coming to an Atlantic League game near you this season. It sometimes feels these ...

QR codes are becoming an increasingly popular way to market your business. They are a great way to connect with customers who may not have the time or inclination to visit your website. Small business ...

While they may not be the all-in-one solution some had envisioned, QR codes are still very popular. It’s easy to understand why, too — just point your camera or scanner at a QR code, and you’re ...