URLs can get long and unwieldy. The average web address is too complicated to type by hand, and URLs tend to look terrible when typed out in full. And if you're trying to include an URL in a Twitter ...

The simple link-shortening service Bitly just got a major redesign. What started as a way to make long links short enough to fit into a tweet has evolved into a social link-sharing site. Bitly is ...

A worthwhile question that web developers are asking lately: what exactly can you do with URL shorteners, beyond just shortening URLs? Past innovations focused on statistical tracking (cli.gs) and ...

Bitly had pretty much positioned itself as the leading URL shortener in a sea of way too many options, by offering its users a set of robust features – analytics, Bitly bundles, and more. With its ...

California advances AI safety with SB 53, requiring transparency and risk reporting. Anthropic backs the bill, calling it a “trust but verify” approach. AI-driven automation is the theme of this ...

Mark Josphephson is the CEO of Bitly. Catch his talk at TNW Europe in Amsterdam this May alongside 130 other top-flight speakers. The year was 2011. Bitly was at a crossroads. Over the previous three ...