Automation and AI are changing PPC roles. Winning teams now control data infrastructure, measurement, analysis, and experimentation.

These 12 Gemini prompts can help job seekers research roles, tailor applications, prepare for interviews, and negotiate offers more strategically.

Error logs and GitHub pull requests hint at GPT-5.4 quietly rolling out in Codex, signaling faster iteration cycles and continuous AI model deployment.

An undefined Chinese-speaking actor wields a combo of custom malware, open source tools, and LOTL binaries against Windows ...

Alteryx is pushing analytics into the data lakehouse rather than pulling data out. Chief Product Officer Ben Canning explains why governance and business user access remain the real barriers to ...

AT&T's chief data officer shares how rearchitecting around small language models and multi-agent stacks cut AI costs by 90% at 8 billion tokens a day.

New Analyst Studio capabilities-including SpotCache and agent-augmented data modeling-transform how data teams profile, mash up, and secure data for the next generation of AI workloadsMOUNTAIN VIEW, ...

Central to Collate's new capabilities is the launch of AI Studio, which enables enterprises to build, deploy, customize, and tune AI agents to their unique data environments. AI Studio provides a ...

Process Diverse Data Types at Scale: Through the Unstructured partnership, organizations can automatically parse and transform documents, PDFs, images, and audio into high-quality embeddings at ...

Enterprises seeking to make good on the promise of agentic AI will need a platform for building, wrangling, and monitoring AI agents in purposeful workflows. In this quickly evolving space, myriad ...