As you’re shopping for diamonds, the GIA Color Scale will come in handy if you’re trying to understand the subtle color differences of D-to-Z color diamonds. Watch this video to see how GIA addresses these differences when assigning a color grade to a diamond. http://bit.ly/2L3gu7z | 4Cs of Diamond Quality by GIA

DIAMOND COLORThe color evaluation of most gem-quality diamonds is based on the absence of color. A chemically pure and structurally perfect diamond has no hue, like a drop of pure water, and consequently, a higher value. GIA's D-to-Z color-grading system measures the degree of colorlessness by comparing a stone under controlled lighting and precise viewing conditions to masterstones of established color value.GIA's D-to-Z color-grading scale is the industry's most widely accepted grading system.

💎 DIAMOND COLOR GUIDE 💎 Save for later, what you NEED to know before 💍 shopping: ✨ GIA's diamond color scale ranges from D (colorless) to Z (light yellow, grey, pink, or brown). ✨ D, E, F = Colorless. The highest quality and most expensive. ✨ G, H, I, J = Near colorless. Slight warmth may show in yellow or rose gold settings. ✨ Less than 1% of diamond suppliers meet our standards. Brilliant Earth sells only sources D-J diamonds, ensuring premium quality for you. Diamond Color Guide: https://b